Do You Need To Have A Website To Succeed Online?

Google and Facebook offer places to post your services without a website. Is this enough to make a decent impact to sell your services or products online? Let’s take a look! Let me explain the image. It shows the cow getting somewhere but there are faster ways i.e legs 🙂 So, This might sound like a stupid question coming from …

How To Choose A Web Developer

In this article, I’ll go through how to choose a web developer that is going to be perfect for the project you need. I’ve seen offers for $200 for a site built on Wix where you don’t pay till you are 100% happy. I’ve heard rumors of someone offering $25 for a WordPress website!? What?? You’d need to build 3 …

In Business, The Hare Would Win Every-time

It’s always good to have a chat with a fellow entrepreneur and talk about business and marketing so today I went for coffee at Babylon to chat with Todd from Smartbeat Retail. We spoke about how quickly start-up businesses need to adjust to make sure they have the right market fit and offer something that solves a problem. This is why, in …

How To Add Your Facebook Pixel To Your WordPress Site Manually

If you’re doing any sort of Facebook advertising you need to add your Facebook Pixel to WordPress, otherwise, you are losing out on a massive amount of data. Options for specific audience targeting and more importantly, remarketing are only available IF you have your Facebook Pixel. Facebook holds an insane amount of data about anyone on there, so why wouldn’t …

Why It’s Not Too Late To Get Into Video

It’s everywhere, and rightly so, as we humans are visual learners. If we read something, only 10% of us will remember that same information 3 days later. Pair that same information with an image and we are 65% more likely to remember it. Videos do that perfectly and make it more enjoyable because they mix in sound as well. Facebook …

Web design for SEO – usability, user experience and how Google monitors them

Let me briefly explain what SEO is. Google itself emphasises that Search Engine Optimisation is all about ‘improving sites’ interaction with both users and search engines’. In other words – ensuring a website can be easily used by your customers, but also enables a Googlebot (Google algorithm) to crawl, correctly interpret and index pages on the site. Interestingly, most of …

How Website SEO Is Like Going To Networking Events… Only Better.

If you’ve never been to a networking event, specifically a business networking event, it’s a group of business owners, sales staff, business development managers that all meet together to work together to find new clients or to offer their services to other people there. They are great fun and there are so many different types of events now that you …

Why WordPress is Best for SEO and Web

I love WordPress. For years though, I was adamant that WordPress was only good for blogging, and that building a custom theme was an insane amount of work. For years though, I was adamant that WordPress was only good for blogging, and that building a custom theme was an insane amount of work. Like most humans, I had to have …

7 Things You Need To Know About SEO

You’re a small business and want to invest in some search engine optimisation (SEO) for your website… But what is it and what should you know before you start? Basically, it gets you more customers. Terms that are used often are: Keywords: It mean the terms that people search, for example, ‘beauticians perth’ is a keyword. Also, ‘best beautician perth’ …

3 tools to optimise your website images

One of the most important areas of SEO is the loading speed of your website. Images play a big part in this, but if you use the right tools, you can keep your site in tip-top shape! Tool 1: compressor.io Summary – Optimise a single image. For compressing an image to it’s smallest possible size BUT maintaining the quality AND the pixel …